April 8, 2005

The Dog Days of Summer: Enjoying Water Sports Safely With Your Canine

April 8, 2005 (Bend, OR)- Most dogs love to swim. Take for instance, Lola. Every summer we partake in a summertime adventure and go inter-tubing down the Colorado River. As we lazily float and refresh ourselves from the sun’s unforgiving rays, Lola loves to show off her uncanny ability to dog paddle. Lola’s lopsided dog-eared grin speaks for itself—she’s in canine heaven.

Lola knows how far she can go, but to be extra safe, we always outfit her in a Ruff Wear K-9 Float Coat™, a lifejacket ergonomically designed to fit four-legged friends in open-water adventures. Occasionally canines can underestimate their stamina and “get in over their heads” in deep water. As the saying goes, it’s better to be safe than sorry so it makes perfect sense to secure your canine in the K-9 Float Coat™.

Because the tapered buoyancy cells fit snugly around dog’s curves, canines love the comfort and ergonomic style of the lifejacket. High quality, durable, abrasion resistant fabric ensures that your K-9 Float Coat™ won’t fail at inopportune times and will last for many years. Designed so your canine remains highly visible, reflective piping line the sides and top of the coat, which illuminate at night or in low light situations. Also, dual color panels contrast against a neutral background contributing to the safety and visibility of your furry friend.

An additional safety benefit is a low-profile assistance handle, which allows you to lift your dog from the water and out of harm’s way, if necessary. Proclaims one happy human customer, “When boating, I let Mephista paddle around with the ducks and when he is finished, maneuver the canoe alongside him, reach out, grab the handle and lift him into the canoe. No wobbling of the canoe, no struggling to get a handhold, no dog half in, half out. It is really one of the best gear items we have for him.”

Whether kayaking, sailing, power boating, water skiing or house boating, keep dogs safe in the K-9 Float Coat™. Sizing information can be found on Ruff Wear’s website, www.ruffwear.com. Six sizes: XXS – XL. MSRP $49.95 - $69.95

Ruff Wear - gear for dogs on the go - is a manufacturer of canine performance products and dog gear. We make dog bowls, dog boots, dog packs and dog lifejackets. We also specialize in dog apparel, dog coats, leashes and couplers, collars, harnesses, dog beds, dog toys, and dog safety gear. Our products provide solutions to enhance the relationship between owners and their dogs while participating in outdoor recreational activities together such as running, hiking, jogging, trail running, skiing, snowboarding, camping, traveling, climbing, biking, paddling, kayaking, rafting and other outdoor activities and sports. We also sponsor many rescue dogs, sled dogs, animal rehabilitation centers and service dogs. Ruffwear.com is the online presence of the company, Ruff Wear, Inc. Our entire collection of Ruff Wear products and gear can be found on our ruffwear.com website and many of our products can be purchased through our independent retailers. Common misspellings of Ruff Wear are ruffware, roughwear, roughware, roughgear and ruffgear. Get On The Go!