May 13, 2004

Ruff Wear's K-9 Float Coat Makes "Dog Paddling" Easy

Whether you're planning a leisurely day on the boat with your family or running the rapids, you can now bring your canine companion safely and responsibly. While all dogs can "dog-paddle" many breeds are not designed for extended exposure to the water, causing undue fatigue, stress and even risking your canine companion's life. Ruff Wear's K-9 Float Coat is the perfect canine accessory for any family trip to the river, lake or ocean. When getting the family ready for the water, don't neglect your pet's safety. Designed specifically to meet the needs of the family canine, the K-9 Float Coat will ensure that everyone is safe, happy and having fun in the summer sun.

Life jackets are expected to be comfortable, ergonomic and safe. Shouldn't the standard be the same of products designed for our favorite four-legged friends? The K-9 Float Coat™ offers an ergonomic fit to maximize safety. Variable thickness buoyancy cells offer increased floatation where needed. Highly reflective trim along the side and top combined with contrasting color panels ensure that your four-legged friend will remain highly visible in or out of the water. Use the assistance handle to lift dogs from the water, over obstacles, and out of harm's way.

MSRP: $49.95 (XXS, XS, S), $69.95 (M, L, XL)

Colors: Red, Blue, Yellow; Sizes: XXS, XS, S, M, L, XL

Ruff Wear, For Dogs On The Go®, is the maker of the original collapsible water & food dog bowls, dog packs, dog boots, dog toys, overcoats, canine life jackets, first aid kits, travel bags, training and grooming supplies and gear for dogs of every description - from family companions to working dogs. Based in Bend, Oregon, Ruff Wear sells its products through specialty pet and outdoor retailers, for more information please contact www.ruffwear.com.