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Ruffwear’s Privacy Policy

Ruffwear believes in protecting the privacy of our customers. This policy describes the personal information we collect about you, why we collect it, how we use it, and when we share it with third parties. Our policy also describes the choices you can make about how we collect and use your information.

By using Ruffwear Services, you consent to the practices described in the current version of this privacy policy. If our information practices change, we will post an updated policy on our website. If you have any questions or concerns about the privacy or security of your information, you may contact us. You may exercise your choices about how we collect and use your information consistent with this policy at any time.

Information We Collect

We may collect and store any identifiable information that you choose to provide in connection with your use of Ruffwear Services. This may include personally identifiable information (such as your name, your dog’s information, shipping address, billing address, email address, phone number and credit card number) that we need in order to process your orders, communicate with you, or provide you with services that you request.

We may automatically collect non-personally identifiable information about your hardware devices (i.e., your computer or mobile device) when you access the Ruffwear Services. For example, when you visit Ruffwear.com (the “Site”), we may collect your Internet Protocol (“IP”) address, which is the number automatically assigned to your computer or mobile device whenever you access the Internet, as well as information about the type of Web browser software you use and the referring Web site. This number does not identify your name, email address, or other personal information. We use your IP address to help diagnose problems with our service and to administer the Site.

We also collect non-personally identifiable information through the use of cookies. Cookies are small data files that are stored on your computer when you visit a website. Cookies enable you to shop on our websites and may be used in a variety of ways to enhance or personalize your online browsing and shopping experience. We use them in order to remember the items in your shopping cart, store your preferences, recognize you when you return to our website, track your orders, and monitor and maintain information about your use of our websites. You may decline to accept cookies by modifying your Web browser settings.

Ruffwear, its advertisers and ad servers, including without limitation Google and AvantLink, may also use cookies, as well as files called "Web beacons" or "clear gifs" to determine on an anonymous basis which advertisements and promotions our users have seen and how users responded to them. However, we do not use these technologies to collect personally identifiable information.

How We Use Information About You


We use your shipping address to ship your products to you and to send catalogs and other mailings to you. We use your billing address, if different than your shipping address, to verify your billing information. Financial information that is collected is used to bill you for products that you request. You may opt-out of receiving future mailings; see “How to remove your name from our mailing, sharing or email list” below.

If you sign up for email or if you provide your email address to us, we will send you emails. These emails will inform you of newly released products, of special sales, of promotional offers from our partners, and of other useful product tips.

We never share our customer names or addresses, e-mail addresses or other personally identifiable information, other than to the extent described in the “Disclosures of Your Information” section below. If you do not wish to receive catalogs or other mailings from us, please see the “How to remove your name from our mailing, sharing or email list” section below.

Disclosures of Personal Information About You


We may share your personal information in the following ways:

We may share your information with our service providers who manage our customer information and perform services on our behalf, such as fulfilling promotions, sending communications to our customers, conducting surveys, etc. We do not authorize any of these service providers to make any other use or disclosure of your information.

We may share your name and postal address with our reputable retail partners so they may send you catalogs about our products and other products of potential interest. We do not share credit card information or email address with these third parties. If you prefer that we not share your name and postal address with other companies, please see “How to remove your name from our mailing, sharing or email list” section below.

Other than as set out above, you will have the opportunity to choose not to share your information.

How to Remove your Name from Our Mailing, Sharing or Email List


You may choose to receive or decline communications from us at the point where we request information about you. You also may use the following options for removing your information from our database so as not to receive future communications, or to no longer receive our service, or to not share your name and address with other companies.


1. You may send an email by clicking here.

2. You may call the following telephone number: 1-888-783-3932

3. In commercial emails that we send you, you may use the “opt out” or “unsubscribe” option included in the footer of the email itself.

Security


We protect the security of your information during transmission by using 128-bit encrypted Secure Sockets Layer (SSL) software. SSL offers the highest level of protection available for all your Internet communication (including credit card use and financial transactions) and encrypts information you input. We also hold a secure key, or digital certificate through Verisign, the most trusted name in Internet security. This key ensures that we are who we say we are and that any data exchanged online is protected from theft and tampering. To view the security certificate for this site, proceed to the checkout area of the Shopping Cart and click the secure lock in the status bar of your browser. In addition, our site also implements an advanced security method based on dynamic data and encoded session identifications and hosts the services in a secure server environment using a firewall and other advanced technology to prevent interference or access from outside intruders.



Discretion


We reveal only the last four digits of your credit card number when confirming an order. Of course, we transmit the entire credit card number to the appropriate credit card company during order processing.



Prudence


It is important for you to protect against unauthorized access to your password and to your computer. Be sure to sign off when finished using a shared computer. If you have any questions, please email Customer Service by clicking here.