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July 19, 2006 (Bend, Ore.)—Ruff Wear, creators of Gear For Dogs on the Go®, introduces the Bark'n Boots™ Grip Trex™. The boots are an essential gear option for active dogs that enjoy partaking in outdoor adventures with their humans. Whatever the terrain—hot urban pavement, granite-covered trails or snowy, icy paths—it’s important for four-legged pals to have the proper footwear for leading the vigorous lifestyles they love. The boots shield sensitive paw pads from harsh outdoor elements and can add hours of more fun to excursions. True to its commitment of designing and producing innovative dog gear that enhances the shared interactive bond between humans and canines, Ruff Wear has revolutionized canine paw wear. The all-condition, all-terrain, all-season boots are durable, comfortable and built for miles and miles of adventure. The Bark'n Boots™ Grip Trex™ feature two major advancements in dog boots: an upper inspired by human shoes and a high performance Vibram® sole. Built on an anatomical mold, just like human shoes, the boot’s upper maintains a consistent size, shape and fit. The revolutionary upper design and construction ensure that the boots are easy to put on and secure, provide continued comfort and, most importantly, stay on paws—from the first step to the last. For the revolutionary sole, Ruff Wear partnered with Vibram®, the world’s leading developer of soles for active pursuits. The partnership produced the unique Grip Trex™ design with omni-directional treads and traction zones customized to the demanding needs of active dogs. The sole generates unequaled grip, traction, durability and performance. Together, these two advancements produce a completely revolutionary dog boot from top to bottom. Beyond the innovations in their uppers and soles, Bark'n Boots™ Grip Trex™ also offer canine companions reflective trim for improved nighttime safety and visibility, and a non-marking sole for nautical or home interior use. Why Do Dogs Need Boots? Dogs need paw wear just as humans need appropriate shoes for specific outdoor adventures. Dogs collect rocks, glass and trail debris in between paw pads, causing discomfort, irritation and sometimes, infection. With the Bark’n Boots™ Grip Trex™, humans need not worry that their four-legged pal will become injured on long day-hikes or mountain bike rides with the added protection of the boots. Next time you partake in an outdoor adventure with your canine—whether alpine, urban or nautical—outfit him in the Bark’n Boots™ Grip Trex™. Unleash the canine athlete inside, then do your best to keep up with your four-legged friend.About Ruff Wear Ruff Wear’s mission is to enhance the interactive bond between canines and their human guardians. Ruff Wear encourages an active lifestyle for everyone with a four-legged friend – stay fit, healthy and happy – whether it’s 15 minutes of playtime, a long walk, or day hike. Its gear For Dogs On the Go® combines performance, quality, fit, function and safety to meet the needs of active and adventurous canines and their companions. About Vibram Vibram® is recognized worldwide as the leader in high performance soles for outdoor, recreational, and work footwear. Vibram soles have set the standard since Vitale Bramani created mountaineering's first rubber lugged sole in the late 1930's. Vibram soles have gone on to conquer Mt. Everest, K2 and a host of the world's tallest peaks. Today, the company works with premium brands including Danner, La Sportiva, Lowa, Merrell, Red Wing, Scarpa, The North Face, Timberland, Vasque, Wolverine and many more.
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