December 7, 2006 (Bend, Ore.)—Ruff Wear, the leading designer and manufacturer of gear For Dogs On The Go®, has announced Gary Fleshman as its new Director of Sales. Fleshman's extensive sales experience makes him equipped to meet the needs of Ruff Wear's growth in both the outdoor retail and specialty pet markets.

"Gary is joining us with a long track record of success in sales management, including eighteen years at Nike. I look forward to drawing upon his experience," states Will Blount Ruff Wear's Vice President.  Blount continues, "We're thrilled to have Gary as a member of the pack. His business development skills and knowledge of specialty retail make him ideal for our fast growing company."

Fleshman has served as National Sales Manager for a start-up division of Intel Corportation, as well as a member of the Nike U.S. Senior Sales Management Team. At Nike, Fleshman focused on the sales training and development programs, product assortment planning processes and streamlining forecasting and goal setting programs. Ruff Wear is looking to Fleshman to evolve its sales foundation for the future growth of the company.

"My goal of working in an environment that is grounded in hard work as well as creativity and teamwork is met at Ruff Wear, " states Fleshman. "I am excited to get started."

Ruff Wear's mission is to enhance the interactive bond between canines and their human guardians. Ruff Wear encourages an active lifestyle for everyone with a four-legged friend - stay fit, healthy and happy - whether it's 15 minutes of playtime, a long walk, or day hike. Our gear For Dogs On the Go® combines performance, quality, fit, function and safety to meet the needs of active and adventurous canines and their companions. Based in Bend, Oregon, Ruff Wear sells their line through specialty pet and outdoor retailers as well as through www.ruffwear.com.